We are creating better User Experiences through a collaborative and pragmatic approach.
What we value:
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People and relationships over theories and processes
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Outcomes over outputs
- Data over opinions
- Adaptation over a strict plan
- Simplification over complex features
We don't disregard the value of the items on the right, we just value more the items on the left.
PUX was proposed in the 2018's Digicom, at IPCA Design School in Portugal. Would you like to be part of it?